Turn your café idea into a one-page plan built around the things that actually decide a coffee shop: footfall, morning rush capacity, average spend and rent.
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A café is a high-volume, low-ticket business. Small differences in daily transactions and average spend decide whether the rent is affordable.
Commuter route, office cluster, campus or residential street each produce a different daily rhythm. Describe who passes and at what hours.
Two hundred cups a day at €4 is a very different business from eighty at €6. Add-on food is usually what lifts the ticket into profit.
Most revenue arrives in a two-hour window. Machine capacity, staffing and layout at 8am determine your ceiling.
Coffee margin is good; pastries and lunch items carry volume and reduce dependence on the morning rush.
Espresso equipment, counter build and deposits consume cash before the first customer. Plan the runway to a steady week.
Specialty, grab-and-go, café-bakery or a work-friendly room, and the atmosphere behind it.
Commuters, remote workers, students, parents — with the times of day they arrive.
Coffee quality, speed, seating, roaster relationship or being the only good option nearby.
Drinks, food, retail beans, subscriptions, catering and wholesale.
Drink price ladder, average ticket target and the add-ons that raise it.
Chains, independents, bakeries and office coffee machines within a few minutes' walk.
Maps and local search, reviews, loyalty, opening week and neighbourhood presence.
Rent, payroll, coffee and milk cost, packaging, energy and equipment.
Break-even daily transactions and the tasks to get the doors open.
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